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Best Practices

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Liberty Interactive Marketing
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    • Aug 04 2020 August 4, 2020January 21, 2021
      10 Best Practices to Increase Your Web Presence

      10 Best Practices to Increase Your Web Presence

      ByLiberty Tsighis InBest Practices 6

      These simple recommendations will help businesses and organizations kick start or accentuate their online marketing efforts. They are evergreen best practices that are tried and true.
      1. DO track and monitor visitor behavior.
      Studying your Web site visitor’s behaviors will enable you to determine what on the web site works in order to have visitors meet the objectives […]

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    • Jun 16 2020 June 16, 2020January 21, 2021
      person using a tablet

      Privacy: A Top Focus for Digital Marketers in 2020

      ByJessica Dines InBest Practices 0

      User privacy is a top focus for digital marketers in 2020. Now that we’re well into this year, it’s time to really evaluate your strategies to ensure you’re providing optimal privacy on your own website, as well as to the users who visit it. How do you achieve this mission? Take a look at this […]

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    • Mar 20 2020 March 20, 2020January 21, 2021
      Google application on Apple iPhone 6

      5 Mobile-First Best Practices for Search Engine Optimization

      ByJessica Dines InBest Practices 0

      No matter what device you’re using, Google’s search results pages are now using mobile-first indexing. What does this mean for businesses and digital marketers, and how can you make sure your company looks good on the SERP? Read on to find out!
      What You Need to Know About Google’s Mobile-First Indexing
      Google now checks your mobile site […]

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    • Feb 21 2019 February 21, 2019February 20, 2019
      A person holds a smart phone up to their mouth to conduct a voice search.

      Best Practices: Voice Search Optimization

      ByJessica Dines InBest Practices 0
      According to ComScore, half of all searches will be voice searches by 2020.

      Click To Tweet

      So what does that mean for marketers? It means you better understand what exactly it is all about and how you can optimize your site for voice search. Cutting right down to the facts you need to know, here are some key […]

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    • Aug 22 2018 August 22, 2018January 21, 2021
      Facebook Highlights Ad Agency Liberty Interactive Marketing As Case Study

      Facebook Highlights Liberty Interactive Marketing As Ad Agency Case Study

      ByLiberty Tsighis InBest Practices 2

      I’m so proud to be sharing with you some very exciting news about Liberty Interactive Marketing! Our ad agency is one of the very first to be featured as a case study on Facebook’s Insights for our work on Planet Smoothie and Blimpie.
      I’m so proud of this digital consultancy we’ve built over the last decade and […]

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    • Aug 10 2016 August 10, 2016July 8, 2021

      5 Ways To Improve Your Google Shopping Strategy This Holiday

      ByLiberty Tsighis InBest Practices 0
      Only 34% of products purchased via Google Shopping match the product ad that was clicked.

      Click To Tweet

      Key Takeaway:

      The majority of consumers don’t buy what they originally search for.

      This entire blog post is dedicated to Google Shopping statistics. With the holiday season fast approaching, it’s never too early to really ramp up your Google Shopping strategy. (Stats […]

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    • Jul 15 2015 July 15, 2015July 8, 2021

      1 in 7 A/B Test Campaigns Produce a Statistically Significant Improvement

      ByLiberty Tsighis InBest Practices 0
      1 in 7 A/B test campaigns produce a statistically significant improvement.

      Click To Tweet

      Key Takeaway:

      The sad truth is that most companies do not perform A/B test campaigns at all. Those that do often randomly choose elements to test and do not spend time coming up with elements to test based on user feedback. The vast majority of […]

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    • Jun 10 2015 June 10, 2015July 8, 2021

      Webmasters Have 7 Seconds to Capture Users’ Attention Before They Click Away

      ByLiberty Tsighis InBest Practices 0
      Webmasters have a 7 second window to capture users’ attention before they click away.

      Click To Tweet

      Key Takeaway:

      Your site has to make a good first impression on your visitors. You MUST have responsive design on your site in order to make the best impression across all platforms. Beyond design, you also need to make sure your site […]

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    • Apr 08 2015 April 8, 2015July 8, 2021

      68% of Online Shopping Carts are Abandoned

      ByLiberty Tsighis InBest Practices 0

      Check out this week’s top 5 digital marketing stats. #TWT5

      Almost 68% of online shopping carts are abandoned.

      Click To Tweet

      Key Takeaway:

      That works out to approximately $4 trillion worth of merchandise that will be abandoned in online shopping carts in 2015. If you’re an online retailer, consider this stat as an opportunity to revitalize your payment […]

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    • Aug 06 2014 August 6, 2014July 8, 2021

      This Week’s Top 5 Online Marketing Stats & Key Takeaways: Ecommerce, Mobile, YouTube Shopping

      ByLiberty Tsighis In#TMT5 0
      Q1 2014: 36.9% of visits to online stores came from mobile (includes tablets). This was 3.4% in 2010

      Click To Tweet

      Custora recently put together an extensive report which analyzed the growth of mobile e-commerce over the past few years. The fact the more than one-third of online shoppers in 2014 came from mobile and tablet devices compared […]

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    About

    We’re guessing you don’t have all day to monitor ever-changing digital marketing trends and best practices. If that’s the case, you’ve come to the right place. Here, you’ll find Liberty Interactive Marketing’s must-reads for keeping up with all things in paid digital media and marketing. Be sure to check back frequently, they don’t call them “trends” for nothing.

    Popular Posts

    • DIY Search Engine Optimization (SEO) January 5, 2010

    • 53% of Visits are Abandoned if a Mobile Page Takes Longer Than 3 Seconds to Load May 24, 2017

    • 10 Best Practices to Increase Your Web Presence

      10 Best Practices to Increase Your Web Presence August 4, 2020

    • Facebook Highlights Ad Agency Liberty Interactive Marketing As Case Study

      Facebook Highlights Liberty Interactive Marketing As Ad Agency Case Study August 22, 2018

    • Oh No Daddy! GoDaddy Redirects Cause Major SEO Issue, now what? July 14, 2011

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    Liberty Interactive Marketing is a PPC management and paid media agency with core expertise in search marketing, Facebook advertising and online advertising. Since 2006, we've been helping companies and organizations succeed with digital marketing. We are a Google Premier Agency Partner and Facebook Agency Partner with headquarters in Florida and clients nationwide including Dallas, Phoenix, Los Angeles, San Francisco and New York.

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