Nov 04 2015 
53% of Consumers Agree That There is Too Much Content Out There
Key Takeaway:
How do you cut through the clutter and get your content noticed by your target audience, when people want to disconnect now more than ever before? The answer is to create content your audience finds useful. What questions are they asking about […]
Oct 28 2015 50% of Search Queries are 4 Words or Longer
Key Takeaway:
Stop thinking in terms of old school keyword optimization. Instead, think about actual phrases your customers are using, such as frequently asked questions about your industry. Optimize some content around these and you’ll see major rewards in your SEO and paid search. (Stat source: Ko […]
Oct 07 2015 
90% of People Engage with a Second Screen while Watching TV
Key Takeaway:
Ninety percent! That’s huge. Why not try to capitalize on this opportunity? If you’re running TV ads, it’s essential that you at least attempt to connect with the consumer on this second-screen that’s right in their hand. Think tablets and mobile devices. Don’t […]
Jul 01 2015 50% of Mobile Users are Most Likely to Visit a Store Within a Day After Conducting a Local Search
Check out this week’s top 5 digital marketing stats and key takeaways!
Key Takeaway:
If you have a location-based business and you are not optimizing your PPC ads by using your location, you’re probably missing out on […]
Jun 10 2015 Webmasters Have 7 Seconds to Capture Users’ Attention Before They Click Away
Key Takeaway:
Your site has to make a good first impression on your visitors. You MUST have responsive design on your site in order to make the best impression across all platforms. Beyond design, you also need to make sure your site […]
Jun 03 2015 Mobile Will Account for 72% of US Digital Ad Spend By 2019
Key Takeaway:
Mobile is where the growth is. Facebook and Google dominate mobile advertising currently, but keep your eye out for other top companies that are climbing the ranks, such as Pinterest, who recently started offering advertising to companies. (Stat Source: eMarketer)
[Tweet “Pinterest has […]
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