Sep 23 2015
Businesses Beware: Facebook Plans to Test a New ‘Dislike’ Button
Brands and Retailers – be prepared for a Facebook “dislike” button. Mark Zuckerberg made statements recently on how Facebook will be testing a new button to make Facebook more like real life. However, he has not come out and said […]
Mar 06 2014
Key Takeaways from this Week’s Top 5 Digital Marketing Stats
Instagram captures 15 times higher interaction rates than Facebook.
According to research from L2 Think Tank which analyzed 249 brands and their social media campaigns, interaction rates for Instagram posts were 15 times higher than those on Facebook. [Source: eMarketer.com]
If you haven’t yet ramped up your marketing campaigns on Instagram it’s about time you start. As […]
Oct 04 2013
Instagram Announces Ads Are Coming To User Feeds
Closely following in the footsteps of Pinterest, Instagram announced this week they’ll start adding ads into users feeds over the next few months. The theme here? A need to build a sustainable business. The issue? The only solution seems to be ads.
Facebook bought Instagram last year for $1 billion with the intent to “add ads […]
Mar 02 2012
More Businesses Opportunities on Facebook With Ads and Pages
Three big items were announced this week from Facebook, bringing further opportunities for businesses.
1) Timelines for brand pages
With Timelines added to new brand pages a whole new world is open to exposing audiences and fans to your brand and allows brands to be more effective at conveying their identity on Facebook’s platform.
When you visit a […]