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Jul 27 2016 
Verizon Acquires Yahoo for $4.83 Billion – The Next Big Dog in Digital Media?
Key Takeaway:
Keep your eye on Yahoo and Verizon for the next couple of years. Verizon’s CEO, Lowell McAdam, is determined to turn around their recently slumping numbers in their core offering by becoming a digital media big dog. This […]
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Jan 27 2016 
Zuckerberg is First Male CEO in Silicon Valley to Take Two Months Paternity Leave
Key Takeaway:
You can love him or hate him, but right now he is changing the image of what it means to be a devoted father and a working parent in a society that has historically valued […]
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Nov 04 2015 
53% of Consumers Agree That There is Too Much Content Out There
Key Takeaway:
How do you cut through the clutter and get your content noticed by your target audience, when people want to disconnect now more than ever before? The answer is to create content your audience finds useful. What questions are they asking about […]
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Aug 05 2015 
47% of U.S. Jobs are Susceptible to Machine Automation
Key Takeaway:
Did you know that there are machines that can write content? Yes, you read that right. The Associated Press and Forbes both use platforms to write financial articles like earning reports. But don’t worry, this doesn’t mean content marketers will lose their jobs […]
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Apr 15 2015 
Angry Social Media Posts Have More Impact Than Joyful Posts
Check out this week’s top 5 digital marketing statistics and key takeaways! #TWT5
Key Takeaway:
We’re not advising you create an angry social media campaign! Clearly social media has changed the way people communicate and interact with other people and with […]
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Mar 25 2015 
#TWT5 Digital Marketing Stats: 11% of Americans Believe HTML is a Sexually Transmitted Disease
Key Takeaway:
Some people are not as comfortable with technology as you would like to believe. It’s easy to get into the mindset that everyone knows everything about the latest technology, but that’s simply not true. Keep this mind when you are […]
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Jan 10 2011 Arizona Stands United
Despite political or religious beliefs, we are human beings first. Today, I post this message out of respect to the victims, heroes and families of this past Saturday’s devastating tragedy in the state of Arizona. I am reaching out to Arizonans and all Americans to take a moment today (or more) to acknowledge how lucky […]
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Aug 03 2010 Google Analytics 101: Annotations Feature
Whether novice or pro, the annotations feature in Google Analytics (GA) is one feature your entire organization should be using. Earlier this year it became available to all GA account users and is one of the most simple features to use. Not only can it have a huge impact on tracking and monitoring site […]
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Nov 11 2009 Meet Up With Us: Arizona Entrepreneurship Conference
I’m excited to be on a panel with some of the brightest marketing entrepreneurs in the Valley at the AZEC09 conference.
Catch up with me at 10:15a on November 12, 2009 for a panel on Shoestring Marketing, where we’ll be discussing ideas on how to market effectively on a small budget, marketing processes and […]
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Oct 12 2009 Up to Bat: Adjust Your Marketing Stance
A few months ago I was at a Seattle Mariners game, in Seattle. I was visiting a friend who was getting married that weekend and we were meeting at the Silver Cloud Inn before the game (a hotel directly across from the stadium). The usual ticket scalpers were lining the stadium walls – either asking […]
