Jun 02 2022
On May 24, 2022 Google held its Marketing Live event. It was the first time the event was actually live with people attending in-person since before the pandemic. The event is focused on how Google can help advertisers with all things digital marketing. Each year at this event Google announces new advertising products and features […]
Aug 04 2020
These simple recommendations will help businesses and organizations kick start or accentuate their online marketing efforts. They are evergreen best practices that are tried and true.
1. DO track and monitor visitor behavior.
Studying your Web site visitor’s behaviors will enable you to determine what on the web site works in order to have visitors meet the objectives […]
Apr 22 2020
We’ve have many inquiries from clients over the past few weeks about support from our digital marketing platform partners like Google and Facebook and how they are supporting small business. Many of these enterprise partners have worked quickly to put together a plan but those details have not been fully ironed out and the platforms […]
Jun 14 2017Only 42% of businesses claim that their Facebook marketing is effective. If you cannot answer confidently, yes, your Facebook marketing is effective, it's time to find a new strategy and determine what is working and what isn't. May 24 2017
When it comes to succeeding on mobile devices, load time is critical. You could have the best-looking website and amazing products, but if it doesn’t load fast enough on mobile, people will simply not stick around. Make sure you are utilizing the latest technology and tools to make your mobile site pages load as […]
Jan 25 2017Voice search is on trend this year and with the huge success of Alexa, Amazon is looking to launch an advertising platform designed for voice search. This is big news for marketers who have been excited for the opportunities voice search offers. Dec 14 2016
Currently, global mobile ad spend accounts for 15%, so the predicted rise to 27% in just over 2 years is quite a jump! Don’t wait to get all your ducks in a row when it comes to […]
Oct 06 2016
Are you racking your brain trying to figure out how to get those awesome gold-star reviews to show up with your paid-search ads? Don’t sweat it – we’re here to tell you exactly how to get it done.
First things first, we want to clarify that we are talking about the star ratings that display along with […]
Sep 28 2016
That means if you have an incorrect address, phone number or website listed on local search results, you could be missing out big time on sales from new customers. The first step you can take if you notice something is […]
Aug 31 2016
In fact, only 5% of them think PPC ads will be a top priority marketing channel in the next 6-12 months, and only 4% are prioritizing organic SEO. (Stat Source: Clutch)
These companies may think they are so big and well-known that they don’t need […]