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Liberty Interactive Marketing
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  • Aug 04 2020 August 4, 2020August 4, 2020
    10 Best Practices to Increase Your Web Presence

    10 Best Practices to Increase Your Web Presence

    ByLiberty Tsighis InBest Practices 6

    These simple recommendations will help businesses and organizations kick start or accentuate their online marketing efforts. They are evergreen best practices that are tried and true.
    1. DO track and monitor visitor behavior.
    Studying your Web site visitor’s behaviors will enable you to determine what on the web site works in order to have visitors meet the objectives […]

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  • Feb 21 2019 February 21, 2019February 20, 2019
    A person holds a smart phone up to their mouth to conduct a voice search.

    Best Practices: Voice Search Optimization

    ByJessica Dines InBest Practices 0
    According to ComScore, half of all searches will be voice searches by 2020.

    Click To Tweet

    So what does that mean for marketers? It means you better understand what exactly it is all about and how you can optimize your site for voice search. Cutting right down to the facts you need to know, here are some key […]

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  • Mar 08 2017 March 8, 2017October 29, 2017
    person using a tablet

    40% of Businesses Have Not Optimized Their Websites and Digital Marketing for Mobile

    ByLiberty Tsighis In#TMT5 1
    40% of businesses have not optimized their websites and digital marketing for mobile.

    Click To Tweet

    Key Takeaway:

    If you’re one of those who have not optimized for mobile, you’re probably missing out on revenue from this channel. We have seen on average at least 50% of traffic to any website is coming from mobile devices now, although it […]

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  • Aug 31 2016 August 31, 2016April 24, 2018

    91% of Enterprise Companies Do Not Prioritize SEO and Search Marketing

    ByLiberty Tsighis In#TMT5 0
    91% of enterprise companies do not prioritize SEO and search marketing.

    Click To Tweet

    In fact, only 5% of them think PPC ads will be a top priority marketing channel in the next 6-12 months, and only 4% are prioritizing organic SEO.  (Stat Source: Clutch)

    Key Takeaway:

    These companies may think they are so big and well-known that they don’t need […]

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  • Apr 20 2016 April 20, 2016April 24, 2018

    SEO-Related Spending Will Be Worth $80 Billion By 2020

    ByLiberty Tsighis InSEO & Content Marketing 0
    Forecast says SEO-related spending will be worth $80 billion by 2020.

    Click To Tweet

    Key Takeaway:

    SEO best practices change on a frequent basis. If you think your site is optimized, you may want to check and make sure it’s still in line with current practices, especially if it’s been a few years since you’ve even thought about SEO […]

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  • Nov 04 2015 November 4, 2015February 10, 2020

    53% of Consumers Agree That There is Too Much Content Out There

    ByLiberty Tsighis InIndustry News & Partner Opinion 0
    53% of consumers agree that there is too much content out there.

    Click To Tweet

    Key Takeaway:

    How do you cut through the clutter and get your content noticed by your target audience, when people want to disconnect now more than ever before? The answer is to create content your audience finds useful. What questions are they asking about […]

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  • Oct 28 2015 October 28, 2015February 10, 2020

    50% of Search Queries are 4 Words or Longer

    ByLiberty Tsighis In#TMT5 0
    50% of search queries are 4 words or longer.

    Click To Tweet

    Key Takeaway:

    Stop thinking in terms of old school keyword optimization. Instead, think about actual phrases your customers are using, such as frequently asked questions about your industry. Optimize some content around these and you’ll see major rewards in your SEO and paid search. (Stat source: Ko […]

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  • Oct 21 2015 October 21, 2015February 10, 2020

    Google Owns 71% of the Global Search Engine Market

    ByLiberty Tsighis InSEO & Content Marketing 0
    Google owns 71% of the global search engine market.

    Click To Tweet

    Key Takeaway:

    Google is king of the search engine market, not just here in the US but worldwide. No matter how long you’ve been in the game, and how frustrated you may get at Google for a myriad of reasons, it is imperative to stay up-to-date on […]

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  • Sep 02 2015 September 2, 2015February 10, 2020

    15% of Queries Submitted Have Never Been Seen Before by Google’s Search Engine

    ByLiberty Tsighis InSearch Marketing 0
    On a daily basis, 15% of queries submitted have never been seen before by Google’s search engine.

    Click To Tweet

    Key Takeaway:

    This is exactly why you need to be regularly reviewing your search query reports in Google Adwords and Bing. Uncovering these hidden gems can boost the overall performance of your PPC campaigns and get your creative juices […]

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  • Aug 19 2015 August 19, 2015February 10, 2020

    Wikipedia’s Organic Search Traffic from Google Dropped 11% from May to July

    ByLiberty Tsighis InSEO & Content Marketing 0
    Wikipedia’s organic search traffic from Google dropped 11% from May to July.

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    Key Takeaway:

    Have you noticed less Wikipedia results in Google’s organic search? The 11% drop works out to a decline of over 250 million visits per month. What would happen to your business if you saw a 10% drop in organic traffic in […]

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We’re guessing you don’t have all day to monitor ever-changing digital marketing trends and best practices. If that’s the case, you’ve come to the right place. Here, you’ll find Liberty Interactive Marketing’s must-reads for keeping up with all things in paid digital media and marketing. Be sure to check back frequently, they don’t call them “trends” for nothing.

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Liberty Interactive Marketing is a PPC management and paid media agency with core expertise in search marketing, Facebook advertising and online advertising. Since 2006, we've been helping companies and organizations succeed with digital marketing. We are a Google Premier Agency Partner and Facebook Agency Partner with headquarters in Florida and clients nationwide including Dallas, Phoenix, Los Angeles, San Francisco and New York.

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