Jul 26 2017 Global Ad Spending On Video Will Increase By 23% This Year To $27.2 Billion
Key Takeaway:
Video ads are a great way to gain reach and visibility at a relatively low cost compared to other types of digital advertising. Advertisers have a couple of different options when running Video ads in Google AdWords, such as having […]
Jun 29 2016 Over 60% of People Would Try a Brand or Product That’s Been Recommended by a YouTuber
Key Takeaway:
Forming relationships with your audiences’ influencers is a great way to reach new customers. They may not know your product, but they have a positive, trusting, emotional connection with their influencers, and will listen to what they have […]
Jun 17 2015 Remarketing With Google Analytics Drives 10X Higher Conversion Than Traditional Display Ads
Here are this week’s top 5 digital marketing statistics and key takeaways. Want to know how these stats relate to your business? Drop us a line and let’s chat about your online marketing goals.
Key Takeaway:
Marketo and Google recently released a […]
May 20 2015 25% of Adults Would Give Up Chocolate for a Month to Get Personalized Content
Key Takeaway:
People are sick of seeing content that is irrelevant to their lifestyle and does nothing to address their needs. It’s a pretty simple concept; give people personalized information at the right time and you will make […]
Mar 18 2015 #TWT5 Youtube Now Second Largest Search Engine
Check out this week’s top 5 digital marketing stats and key takeaways!
Key Takeaway:
Video and images can convey your business and marketing messages much quicker than any piece of written content. If you don’t yet have a YouTube presence […]
Mar 04 2015 #TWT5 Digital Marketing Stats & Takeaways: Video Marketing, Online Advertising, Social & Content
Key Takeaway:
If you have a product or service that need a little bit more than images and descriptions to convey the value of it to your potential customers, consider creating a video marketing campaign.
This statistic is based off of a recent case […]
Sep 04 2014 This Week’s Top 5 Digital Marketing Stats + Takeaways: Mobile Email Marriage, Plus Retargeting Power and Video Marketing
Key Takeaway:
Your biggest issue isn’t that people are going to delete your email if they have to horizontal scroll – it’s the user experience you are providing them. All those instances add up to your brand experience in the eyes of your […]
Jul 09 2014 This Week’s Digital Marketing Stats & Key Takeaways
According to a new survey of Ad Age readers, 45% said they spend 1-10% of their overall marketing budgets on social media, while 38% said they spend more than 30% on social. Comparatively, in a survey of […]