Over 60% of People Would Try a Brand or Product That’s Been Recommended by a YouTuber
Forming relationships with your audiences’ influencers is a great way to reach new customers. They may not know your product, but they have a positive, trusting, emotional connection with their influencers, and will listen to what they have to say. (Stat Source: Acumen)
The United Kingdom has voted to leave the European Union… also now known as Brexit. How is this going to affect your business? It’s important to think about how these large worldly events may impact your own business goals. A little adjustment in marketing strategy may be the difference between success and failure. (Stat Source: Payvision)
This is precisely why LinkedIn has just announced it will officially start auctioning off its desktop-only display ads. This change will make it easier for brands to buy those banners and will make it more cost-effective for the social network to sell them. (Stat Source: LinkedIn)
Digital advertising has its fair share of challenges that marketers need to overcome when executing ad campaigns. According to IAB’s Improving Digital Advertising Experiences with Liquid Creativity report, the top three challenges / biggest problems with digital advertising cited by marketers were ad clutter, creativity and user experience. (Stat Source: IAB)
If you know your online advertising campaigns need help but don’t quite know where to start, contact us today and let us know what’s keep you up at night.
Take a REAL vacation! Ok, so we know this isn’t specific to digital marketing, but in the spirit of summer, we thought we’d gently remind all of you hard-working professionals out there to take your vacations. If you need more convincing, 92% of US workers work 40 hours or more per week, and there have been numerous studies that show how vacation time boosts creativity, can reduce your risk of disease and strengthen your heart, as well as enhances your overall work performance. (Stat Source: U.S. Travel Association)
So, use all your vacation time! That’s what it’s there for. You’ll come back relaxed and with fresh business ideas to bring to the table.
Need help with your digital marketing? Contact us today at (818) 806-3868 or fill out our contact form and we’ll be in touch.